Penetration testing utilities (e.g. McAfee Secure) ==> do logos increase B2C site conversi...

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Do any of you guys use automated penetration testing tools like McAfee
Secure ?

We used to use something called HackerSafe, which then became called, and now it seems it's called McAfee Secure. We have
stopped paying for it because it was too expensive for a small company
like us. But I am now worried that we might be leaving ourselves

- Do you think they perform a valuable/critical function - and if so
is it really worth the money?

- Do you find that in practise that the displaying the logo really
does re-assure customers and that it increases conversion rates?

With thanks

John Smith

P.S. My client is UK based B2C retailer.

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