When to get a second domain name?

Do you have a question? Post it now! No Registration Necessary.  Now with pictures!

Threaded View
I have one domain name now, where I sell many products, which can
roughly be broken into two categories - software, and a set of
(unrelated to the software) hardware products. Would it be better to get
a second domain name and move the hardware products to that one? I'm
concerned that my SE rankings are being diluted.

Re: When to get a second domain name?

Quoted text here. Click to load it

Site names and directory and file names are (at the moment) taken into
account in the ranking.  This means that you might do better to have two
sites: software-products.com and hardware-products.com.  This will also
assist in registering them with dmoz directory in the correct category etc.
I have done two sites, one selling a clearly defined product, the other
selling many quite different products.  The former was more easily made
successful.   Best regards, Eric

Site Timeline