Traffic Driver

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I was pointed to a guy's (or girl's) website today because he is selling it.
Anyway, there was nothing on the site that looked like good content.
Actually, the first page was loaded with images, with no alt tags.  He did
use the words sex and nudity on his site, once.  I don't think that would do
it.  This site had no real content.  What it did have is a link (hidden of
course) to a Traffic Driving website.  I have never heard of this before,
but then again a lot of things are new to me.  It is based on an MLM schema.

So, can you guys explain to me what this is all about?  Thanks and take
care,  Sharon

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