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- Nawaz Shahzad
May 7, 2013, 11:50 am
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. Whether its a company, individual, country or a leader it?s everything
which everyone is looking at from the start till end. In a business world
this means a lot and thus spending billions of dollars to uplift & protect
their brand image on both levels- Offline & Online. For the first time in
the history of communications, 1.7 billion people have the ability to acces
s information and communicate with each other for free; that access equals
From simply expanding the reach of your organization to promoting their bra
nd, services & products, Search & Social Technology is a vital medium, whic
h if managed properly, can enhance company?s online reputation and latent
potential like never before-simply with the push of a few clicks?
"REMEMBER WHO IS PROTECTING YOU ONLINE? ALWAYS LISTEN WHAT PEOPLE ARE SAYIN
G ABOUT YOU"
So Where To Start From
Tactics To Build Online Reputation ? Focus At
SEO & Digital Asset Optimization
Social Media Marketing
Media Relations & Digital PR
Optimize Your Digital Assets
So a key take is to develop a listening Process.This must include multiple
methods for listening
to what people might be saying about you online. For a company promoting th
eir reputation or brand,
listening programs should include the use of multiple tools and alerts such
socialmention.com alerts, Google alerts and notify.
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