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- Keyword Density & Google Serps
- Andy Smith
May 6, 2004, 9:21 am
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Re: Keyword Density & Google Serps
I think you're right. It does only play a bit part. An even smaller bit part
is played by a sites PR. Keyword rich anchor text in incoming links plays a
supporting role. As do Title and H1 tags. There's probably a small cameo
role for ALT tags.
There isn't a single magic bullet for SEO with Google. I think the movie
making analogy is quite an appropriate one, since it takes a vast range of
factors to create a successful film. In the same way, currently, you have to
deal with a range of factors to make a site rank well on Google.
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