Is Yahoo's Express $299 a good investment?

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I have a cards and stationary client with a small budget, (act surprised

I understand the ROI equation and realize it's slightly in the positive
arena for a year.  However I'm not sure if the money couldn't be better
invested elsewhere than in the Yahoo Directory which is no longer as
influential as it once was.

Is there a consensus on this investment for a B2C client with a low PR
and almost non existent SERP position?


Chip Off the O'l Proc
Thats 'cessor not 'tology

Re: Is Yahoo's Express $299 a good investment?

On Wed, 02 Mar 2005 17:23:00 -0500, Chip off the ol' Proc

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If you've got the budget, can't hurt.

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