google banner no displaying

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Message to Google:

We have selected the 17p minimum bid to activate the key word "facial =
mapping techniques" - yet our banner still does not display (and nor =
does any other banner) and no impressions are recorded against the =
keyword.  What explanation can there be for the non-appearance of our =

We are also concerned to note that if no other advertisers have opted to =
bid on this keyword, and no other banners appear at least from the UK, =
why should Google be insisting that we increase our bid from our minimum =
of 6p to 17p in order to activate the keyword if no one else is bidding =
on it in the UK?

I thought the price of keywords were dictated by advertisters - not by =

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