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- Google Ad Words
August 10, 2004, 1:54 pm
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Re: Google Ad Words
It depends on the popularity of the term and how high in the list of ads you
want to be so it's difficult to put a figure on it. Really ballpark guess -
50p per click will get you to 2 or 3 in the lists but there's a 100%
variation there: 25p to £1.00 gets you fifth to first perhaps covers it
And that's an approximation!
I'd suggest you go through the AdWords process - takes 5 minutes and they'll
give you approximate figures for the number of times your ad will appear
(impressions) and tell you what position you could expect for what price. If
you aren't actually ready to do it or don't like the figures they give, you
simply don't complete the process.
and what stops someone who dislikes a company
Belt and braces: you set a daily limit - based on the current rate of likely
impressions - and Google identifies multiple clicks from the same IP.
If you feel that any of the above is incorrect,
inappropriate or offensive in any way,
please ignore it and accept my apologies.