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- Click thru purchase rate + Google Adwords
January 23, 2004, 2:25 pm
rate this thread
etc. (www.london-tour.info if anyones interested to have a play - just don't
complete the pay section as we haven't hooked up the tour co's secure e-mail
It would seem to me a Google Adword capaign would work very well here but we
have a limited budget. and need to pitch in successful sales revenue back
into advertising to get the cycle going.
I've gone through the Google adword keyword list etc etc - what I don't know
is what the potential % purchase rate to views is - would I be far off the
mark assuming 1%?
I thank you!
Re: Click thru purchase rate + Google Adwords
but also word of month marketing from people that visit your site.
You might want to factor in .5% for word of mouth and do the analysis
again. Of course, word of month is not a sure thing.
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