Zune - Microsoft should quit while it's behind

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Silicon Alley Insider http://easyurl.net/7fd3

..the Zune is a failure.  But no harm in trying.

But instead of moving on, Microsoft Zune and Xbox boss
Robbie Bach is saying that the effort was worth it because
without the Zune, the world would never have known the
"Zune Store," -- Microsoft's iTunes clone that you've never
heard of.

CNET: Bach insisted that music was a required component of
the "three screen" experience, and that Microsoft had to be
a leader rather than a mere technology provider in this
space. If Microsoft hadn't built the Zune, it wouldn't have
been able to create the Zune software and Marketplace,
which have become pretty solid after a couple false starts.
http://easyurl.net/566a4

Ahem...does Microsoft really think its Zune store will
really take off? Amazon, perhaps the best e-tailer on the
planet, has barely been able to crack the digital music
market http://easyurl.net/AmazonMP3 , with an estimated 8%
market share. If the Zune is about the Marketplace and not
the player, why does Microsoft think it can succeed where
Amazon has failed?


Re: Zune - Microsoft should quit while it's behind

On Sat, 10 Jan 2009 07:48:42 -0700 (MST), mpw

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Why did Microsoft think anyone would want Vista?  <Why did the
chicken cross the road?>

Re: Zune - Microsoft should quit while it's behind

Is there a Media Center question or is this just another Apple Fan Boy using
mommy's computer?

Absolutely nothing wrong with the Zune other than a press that had
pre-decided it was not good, many features on the Zune are better than iPods
(and MS beat Apple to the punch in several areas). The question is what do
you want your media player to do? Hopefully play music and video, both an
iPod or Zune do that just fine (as do a number of other players); the Zune
also plays FM, syncs wirelessly, and does it cheaper than an iPod. Only a
fool who think image and coolness is "soooo" important, uses that as a
factor in buying products.
--
James
Orlando (Goofy says "Hey!"), FL

"whatever@twixtntween.com" <Jyeshta> wrote in message
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Re: Zune - Microsoft should quit while it's behind

You know, market share when talking in very large numbers of items, doesn't
mean much unless you believe 'there can be only one'. You can find lots of
statistics that say the Zune market share is around 4% of music players
(maybe just hard drive players, or some subset designed to make the writer's
point)(http://digitaldaily.allthingsd.com/20080811/zune-ready-for-closeup-zune-market-share-not-so-much /).
Similarly the the MAC market share was hovering around 4%, give or take,
(http://community.winsupersite.com/blogs/paul/archive/2008/02/03/the-mac-s-market-share-is-not-7-57-percent-sorry.aspx ).
I suppose then that Apple should just fold up the MAC line and concentrate
on those iPhone/iPod things.  Lots of automobile manufacturers should just
fold up and go home as well, Volkswagen ~ 2.8%, BMW ~2.4%
(http://www.bloomberg.com/apps/news?pid=20601100&sid=aBT2M5ffjVlk&refer=germany )
Yea, I'm digging up statistics that illustrate my point, but isn't that what
statistics are designed to do?

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Re: Zune - Microsoft should quit while it's behind

Sven wrote:
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point)(http://digitaldaily.allthingsd.com/20080811/zune-ready-for-closeup-zune-market-share-not-so-much /).
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(http://community.winsupersite.com/blogs/paul/archive/2008/02/03/the-mac-s-market-share-is-not-7-57-percent-sorry.aspx ).
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(http://www.bloomberg.com/apps/news?pid=20601100&sid=aBT2M5ffjVlk&refer=germany )
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And most statistics can be massaged to back up any point of view if you
try hard enough!






Re: Zune - Microsoft should quit while it's behind


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point)(http://digitaldaily.allthingsd.com/20080811/zune-ready-for-closeup-zune-market-share-not-so-much /).
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(http://community.winsupersite.com/blogs/paul/archive/2008/02/03/the-mac-s-market-share-is-not-7-57-percent-sorry.aspx ).
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(http://www.bloomberg.com/apps/news?pid=20601100&sid=aBT2M5ffjVlk&refer=germany )
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Agreed.  The Zune is actually a very nice chunk of silicon, and I love them
when traveling- a lot of media storage space, decent battery life, and
TV-output so I can pack them with kid vids and connect right to a hotel TV
and leave the portable DVD player(s) at home.

IMO, the "failure" was copying the Apple way of doing things, like requiring
the Zune Desktop software to transfer media, preventing access to the Zune
as a USB Mass Storage Device, etc.  Microsoft had an opportunity to create a
BETTER method of using a high-end media player, and instead decided to
emulate everything that's WRONG with the iPod.  I have two 30GB Zunes that
are about half-full.  Would it have killed them to let me use the remaining
space as portable hard disk for my laptop and netbook?  Or let me play Zune
content on my laptop's bigger screen without having to carry two copies of
all my media (a copy on the laptop hard disk and the copy on the Zune?)

If Microsoft upgraded (downgraded?) the Zune software to allow it to connect
as a portable hard drive/flash drive, added drag/drop media support so
non-DRM content (your own ripped CDs/DVDs) could be added without
"synching", and allowed it to sync with Windows Media Player just like any
$20 USB-stick MP3 player can, it'd be the device of choice for the majority
of people who rip their own music collections from CD rather than buy from
online stores.  Zune should have been the pinnicle of the Windows Plays For
Sure platform, bolstering competitive online content stores, rather than
trying to be another proprietary, closed-system, iPod-wannabe.  Leave the
iPod market for those who buy $2 TV show reruns on a regular basis and are
insufferably pleased with themselves because their electronic devices sport
a half-eaten fruit silkscreened on the back.  Apple/iTunes is far too
entrenched in that market to beat them at that game now.

Besides, even if you buy a good amount of online content, could Microsoft
have made it any more confusing with the Zune "points" system?  My wife
bought an iPhone recently (grr...), so I had to set up an iTunes account for
the first time.  You give them a credit card once, and can purchase anything
you want from the PC _or the device_ by clicking, and Apple emails you a
receipt.  With Zune, you buy "points" and redeem them for content.  A royal
pain in the backside comparitively.  Buying Zune content is like shopping in
a foreign country- you're constantly mentally converting the
"points-to-currency exchange rate" in your head to figure out what anything
is costing you!



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